Resume Qualifications That Show Your Business Doesn’t Know A Thing about Social Media Marketing

February 17, 2011

Resume Qualifications That Show Your Business Doesn’t Know A Thing about Social Media Marketing

By Craig Carter

A new job description has popped up in the last few years. Some call it Social Media Manager or Social Media Specialist or Social Media Coordinator. Whatever you call it, it's important to have one, but if you want to attract the best people available, you need to make it seem like your company is "with it." NOTE: using phrases like "with it, hip, and the Facebook" automatically give you away.

In other words, you need to show prospective employees that you have a positive attitude toward social media and the willingness to foster its development. Unfortunately, there are quite a few companies out there who don't demonstrate these characteristics. I have therefore compiled some resume qualifications NOT to include on your job application. After all, what purpose do bad examples serve if you can't learn from them?

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