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11.23.09 Twitter Gaining Importance In The Workplace  By Doug CaverlyA little more than a week ago on Human Resource News, we talked about one way of ensuring that employees don't search for inappropriate things. This time, let's look at a rather contrary subject, as it seems that many companies require that employees use Twitter. People who've sworn off Facebook, Twitter, and MySpace may be appealing in certain regards, after all – employers will have to worry less about them playing with their friends all day – but folks who know how to use social media bring certain networking and broadcasting abilities to the table. Marshall Kirkpatrick recently wrote, "Businesses that are down with the internet are generally down with the Twitter, it's emblematic of adult social media use these days. . . . There's a whole world of business opportunity on Twitter that's based on listening..."
A lot of firms are paying attention to it, too. Kirkpatrick found that quite a few job listings on Craigslist mention Twitter, with a whopping 196 tied to New York doing so. 159 San Francisco job listings and 115 Boston job listings mention Twitter, as well. So consider embracing what some folks consider off-topic. There are a number of advantages, and by making a move now, you'd get ahead of the curve. About the Author: Doug is a staff writer for WebProNews. Visit WebProNews for the latest eBusiness news. |
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